With all of the fancy, expensive and new software out there, you would think that the ushering in of Enterprise 2.0 began as a call to build bigger software. You’d think it is a call to build software at all.
I wrote this post and posted it on my own weblog because it was so long. Let me know what you think.
 | Paula ThorntonJune 26th, 2007 at 4:10 pm |
Jevon: I’m interjecting to add another voice to your comments, and hopefully raise question to percieved understanding. Part of the disconnect in 2.0 is people ‘think’ they know what it means. Most of the words bandied about are not necessarily wrong, but few understand the deeper meaning or the possiblities.
There is nothing that suggests that increasing socialization is equal to (although that certainly is one possible dimension) a social technology — e.g. blogs, wikis etc. The greatest Enterprise 2.0 social tool is the one I have yet to see in any organization I’ve been inside (although I’ve heard reported that they exist). It goes back to a complaint I lodged inside of an organization back in 1989…progress has been limited since then…the ability for one resource to find another resource.
My litmus test of an organization that ‘gets’ socialization is to start with their people directory. Is it the most available function within the organization and is the corresponding data more than what Notes or Outlook can give you? Moreso, can you reverse lookup an individual (e.g. by their work specialization vs. their name)?
Blogs and wikis can bring people together incidentally. What’s being done to help bring people together intentionally?
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