CIO Magazine Takes to Enterprise 2.0
by Bill Ives
CIO Magazine has published a number of generally positive pieces on Enterprise 2.0 including How CIOs Can Introduce Web 2.0 Technologies into the Enterprise by Diann Daniel that summarized Dion Hitchcliffe at the Enterprise 2.0 conference. The magazine recently offered this feature article by Ron Miller, ABC: An Introduction to Enterprise 2.0, on July12. It starts by acknowledging the hype but says, “once you peel back the layers and look past the Enterprise 2.0 hype, you will discover that it’s a useful and reasonable set of technologies for business.”
Ron follows with this summary of the tools: “Enterprise 2.0 tools make it easier to share and organize information. Tagging and rating provide a straightforward way to find content and make judgments about what to look at. Blogs and wikis are natural collaboration and communication platforms. Social network tools help staff find the right individual or group of people. Enterprise 2.0 has the potential to provide knowledge and content management in a surprisingly cheap and easy fashion using Web-based tools.”
…and he later adds, “The link among these tools is the ability of the individuals involved to participate and to control the process while they work together, share information and create networks of people with similar interests.”
The article continues with some reasonable use enterprise cases for these tools. Much of what is covered has appeared on this blog but it is nice to see it summarized in a clear way and directed at the CIO audience.
This is a good introductory piece to send to someone who has seen the hype and thinks of Enterprise 2.0 as MySpace inside the firewall or some software vendor hype. It suggests that you start with a business problem when implementing. I especially liked the point that got me excited in the first place, Enterprise 2.0 gives “new hope to the idea of managing knowledge and sharing information.”
