Comments on: TV - Moving to online - Hulu.com? http://www.fastforwardblog.com/2007/10/29/tv-moving-to-online-hulucom/ Tue, 06 Jan 2009 23:11:47 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Paula Thornton http://www.fastforwardblog.com/2007/10/29/tv-moving-to-online-hulucom/comment-page-1/#comment-65917 Paula Thornton Mon, 29 Oct 2007 21:22:33 +0000 http://www.fastforwardblog.com/2007/10/29/tv-moving-to-online-hulucom/#comment-65917 Interesting dynamic that will need to occur here: many marketers are not online saavy, nor are many who are implementing online 'stuff' marketing saavy (for that matter -- I've found the vast majority of online 'doer' aren't even online saavy). Talk about your sudden reality slam against the wall. We need to set up a market for tickets to that event. Reminds me of the piece I saw on the History Channel over the weekend where a media event was created in 1896, that drew 50,000 people in the middle of nowhere Texas to see two steam locomotives crash into one another: http://www.lsjunction.com/facts/crush.htm. The site was named after the event organizer, a railroad employee, William George Crush, who was summarily fired and rehired in the ensuing 24 hours due to an explosion that killed 2 and injured many more. Interesting dynamic that will need to occur here: many marketers are not online saavy, nor are many who are implementing online ’stuff’ marketing saavy (for that matter — I’ve found the vast majority of online ‘doer’ aren’t even online saavy).

Talk about your sudden reality slam against the wall.

We need to set up a market for tickets to that event.

Reminds me of the piece I saw on the History Channel over the weekend where a media event was created in 1896, that drew 50,000 people in the middle of nowhere Texas to see two steam locomotives crash into one another: http://www.lsjunction.com/facts/crush.htm. The site was named after the event organizer, a railroad employee, William George Crush, who was summarily fired and rehired in the ensuing 24 hours due to an explosion that killed 2 and injured many more.

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