Comments on: The Walls are Coming Down - NBC No Longer in TV http://www.fastforwardblog.com/2007/11/19/the-walls-are-coming-down-nbc-no-longer-in-tv/ Wed, 07 Jan 2009 01:56:33 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Jevon MacDonald http://www.fastforwardblog.com/2007/11/19/the-walls-are-coming-down-nbc-no-longer-in-tv/comment-page-1/#comment-110818 Jevon MacDonald Thu, 29 Nov 2007 13:39:37 +0000 http://www.fastforwardblog.com/2007/11/19/the-walls-are-coming-down-nbc-no-longer-in-tv/#comment-110818 Jim: You are so right. I think one of the thing that successful companies understand when they are making "the transition" is that they have to make use of the talent they already have. Men and women like you on the front lines who have a deep understanding of what needs to be done. Organizations that are unsuccessful are the ones who think they need to bring in some sort of new superstars who can magically transform things. Those people come and go faster than consultants and the one key thing they are missing is an understanding of the culture in the organization. Jim: You are so right. I think one of the thing that successful companies understand when they are making “the transition” is that they have to make use of the talent they already have. Men and women like you on the front lines who have a deep understanding of what needs to be done.

Organizations that are unsuccessful are the ones who think they need to bring in some sort of new superstars who can magically transform things. Those people come and go faster than consultants and the one key thing they are missing is an understanding of the culture in the organization.

]]> By: Jim Long http://www.fastforwardblog.com/2007/11/19/the-walls-are-coming-down-nbc-no-longer-in-tv/comment-page-1/#comment-99750 Jim Long Fri, 23 Nov 2007 21:50:38 +0000 http://www.fastforwardblog.com/2007/11/19/the-walls-are-coming-down-nbc-no-longer-in-tv/#comment-99750 I'm a NBC News cameraman WELL versed in social media. I have a <a href="http://www.vergenewmedia.com/" rel="nofollow">succesful blog</a>, I enjoy a popular following on Twitter, and I have remarkable, intelligent friends on Facebook. I hope, that as NBC moves ahead with this initiaitive, they listen to their best and brightest who are already deeply engaged in social media, even if they come from the ranks of towers and transmitters. NBC must create local media portals that allow the community to share, create, discover and program all kinds of content. I could not agree more with your assertion that one-way broadcast TV is DEAD! What gets built in its place needs to be deeply enriching and engaging. I’m a NBC News cameraman WELL versed in social media. I have a succesful blog, I enjoy a popular following on Twitter, and I have remarkable, intelligent friends on Facebook. I hope, that as NBC moves ahead with this initiaitive, they listen to their best and brightest who are already deeply engaged in social media, even if they come from the ranks of towers and transmitters.

NBC must create local media portals that allow the community to share, create, discover and program all kinds of content. I could not agree more with your assertion that one-way broadcast TV is DEAD! What gets built in its place needs to be deeply enriching and engaging.

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