FASTforward Interview: Daniel Rasmus, Director of Business Insights, Microsoft Business Division, Microsoft
by Joshua-Michéle Ross
As Microsoft’s Director of Business Insights, Dan Rasmus spends his time considering trends that will matter in the world of work and business. Dan’s scenario planning looks not to predict the future but forecast a variety of possible futures. This diversity of possible futures allows companies to develop strategies to succeed in an uncertain world. During his keynote he shared a series of macrotrends that will likely influence business in the coming years. We sat down to discuss scenario planning and some of the key influencers Dan shared during his keynote.
BIO: Daniel W. Rasmus, director of Business Insights for the Microsoft Business Division, guides the research process that allows Microsoft to envision how people will work in the future. Mr. Rasmus analyzes trends in technology, society, education, labor, and economics to devise scenarios used by Microsoft in developing products for tomorrow’s workforce. Before joining Microsoft in 2003, Mr. Rasmus was an analyst with Forrester Research where he invented conceptual frameworks for enabling the future of work, including adaptive work spaces and intelligent content services. He attended the University of California at Santa Cruz and received a certificate in intelligent systems engineering from the University of California at Irvine.
