FASTforward’09 Interview: Brooks Gibbins, Financial Services Enterprise Search Group, Microsoft
by Joshua-Michéle Ross
Brooks Gibbins is with Microsoft’s WW Financial Services Enterprise Search Group. At the heart of our discussion is the enormous opportunity that financial services firms have in putting their data to work for customers. Think about how Mint.com and Wesabe.com harness collective intelligence (i.e. they aggregate data from actual users to learn how they spend their money) to help customers make better buying/spending decisions.

















