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FASTforward’09 Interview: Paula Thornton, experience design strategist

by Joshua-Michéle Ross

Just to mix it up a bit, I started the conversation by reflecting on my own observations about the conference as a first-timer. Paula suggests that there’s been a lot of overlap in messages from prior years wanting to think, “Are we there yet?”. Reflecting on a special Analyst Briefing she attended with the blogging team on Monday, she offers a few differences such as the social aspects of search and richer UIs.

BIO: Paula Thornton says, “Chasing business problems for over 3 decades has led me to a focus on Enterprise 2.0. The problems begin and end with issues that people have trying to get stuff done. Most enterprise tools hinder productivity at best — but they’re mostly just darnright annoying. The answer lies in real design (not decoration).”

 
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