The FASTforward Blog: It’s all about the adoption…
by Hylton Jolliffe
With the Enterprise 2.0 Conference in full swing in Boston, we thought it as good a time as any to let you know about a tweak of focus here at the FASTforward Blog. As you know if you’ve been tuning in to this blog since its launch, its purview has been Enterprise 2.0 in its entirety – ranging from talk of tools and their selection, the first barrier of adoption, to discussion of the cultural issues and challenges around adoption, the second barrier.
While selecting the right tools for the job can certainly prove a barrier to adoption for some organizations, even after they select the right tools they are always faced with the more formidable barrier to adoption – one based on social, cultural and business process issues. How to let people organize themselves in those environments? How to integrate the use of the tools with various business processes and in some cases allow those business processes to transform themselves? How to let go of control and allow some form of self-organization? How to reconcile existing workplace policies with those new virtual environments?
There are many publications and blogs that focus on that first barrier, the tools, and we’re going to leave that to them. Going forward we’ll be single-mindedly focused on the second and the questions above are the critical ones we’ll be focused on. We’ll be telling stories, reporting successes and failures, offering commentary and counsel on what works and what doesn’t, and weighing in on which models or practices should be emulated or avoided. We hope that you’ll take the opportunity to share your learnings with us and and in turn our community of readers, many of whom are wrestling with similar challenges and struggles. Sound like a useful refinement of purpose? As always, we’re interested in your feedback and thoughts.
