by Rob Paterson
July 26, 2010 at 7:10 am
· Filed under Adoption, Facebook, Social Media, Social Networking
On July 9, the PM announced on a video with Mark Zuckerberg that the UK government will use social media to get connected to the British people. Well it has started with an ideal sector – travel!

Here the Foreign Office and the citizen connect and in time will create I think an unbeatable site where all you need to know can be found out – and where when bad things happen immediate action can be taken.
I think that we are seeing a new future for governments. Until now government sites had been slow, hard to use and dull. Until now governments had often banned the use of social media inside. But this model offers governments of all types the ability to be fast – easy to use and effective. Also to be very cost effective!
The barrier of course is culture. But with HM Gov in the lead it will be hard to say that “we can’t do this”.
What area would you like to see where government uses social media like this?
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It is beginning to appear that governments who leverage social networking properly – in other words, not as a “broadcast” medium wil achieve competitive advantage. That might seem like an odd statement – but globalization is creating choice for businesses and citizens. Governments that use social networking may be able to solve problems faster, increase the effectiveness of spending, reduce unnecessary spending and improve government services. My view is that governments need to leverage social networking internally first because it is very difficult to collaborate with citizens if you are not internally collaborating.
The UK Government move on their commitment to use Social Media: On July 9, the PM announced on a video with … http://tinyurl.com/2dtlqe9
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The UK Government move on their commitment to use Social Media http://bit.ly/bLzb5e
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media http://bit.ly/bvh4Li
This comment was originally posted on Twitter
RT @mostash The UK Government move on their commitment to use Social Media http://bit.ly/bvh4Li
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media http://bit.ly/aGJwDW
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use of #gov20 #socialnetworking as competitive advantage http://bit.ly/9yGNeX UK gov’t commitments
This comment was originally posted on Twitter
RT @freebalance use of #gov20 #socialnetworking as competitive advantage http://bit.ly/9yGNeX UK gov’t commit… http://bit.ly/dd1b06 #ogov
This comment was originally posted on Twitter
RT @govwiki: RT @freebalance use of #gov20 #socialnetworking as competitive advantage http://bit.ly/9yGNeX UK gov’t commit… http://bit.ly/dd1b06 #ogov
This comment was originally posted on Twitter
RT @govwiki: RT @freebalance use of #gov20 #socialnetworking as competitive advantage http://bit.ly/9yGNeX UK gov’t commit… http://bit.ly/dd1b06 #ogov
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fast forward.. The UK Government move on their commitment to use Social Media http://ow.ly/18iTg5
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media http://ow.ly/2gUtJ
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media http://ow.ly/2h8Cx
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media #sm http://bit.ly/c3wMk1
This comment was originally posted on Twitter
The UK Government move on their commitment to use Social Media http://bit.ly/coDgTd
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Teeny bit old, how the UK Government will move on their committment to Social Media http://bit.ly/bgGX6w
This comment was originally posted on Twitter
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