Paula Thornton
Paula Thornton: “Understanding human behavior and designing interactions for human expectations are the means to achieve strategic differentiation. This is the focus of our discipline. It is not just nice to have‚ and is not, like documentation once was, an afterthought. It is the means by which to start a strategic discussion and the means by which to drive a tactical initiative. All design should be evidence-based.”
Recent Posts
- - Why [fill-in-the-blank] Fails?
- - The Persistence of Relationships
- - E2.0: Unleashing the Potential
- - Better Than Good
- - Embracing Creative Dissonance
Recent Comments
- - Andy: Don't let me burst your bubble (especially since someone…
- - Esteban: I'm having another movie moment. I'm in Hook during…
- - Larry: I always respect your input so I apologize if…
- - As I was reading this was the thought that came…
- - Thanks for all the kudos. Oddly, this piece was rejected…
All Posts
- - Why [fill-in-the-blank] Fails?
- - The Persistence of Relationships
- - E2.0: Unleashing the Potential
- - Better Than Good
- - Embracing Creative Dissonance
- - 6 Crockalicious Posts
- - McAfee: It’s Not Not About the Technology
- - Participatory Architectures
- - Applying 2.0
- - Reliability vs. Validity
- - Need More Innova-ting, Less Innova-tions
- - The Context of “Intent”
- - E2.0 Blogcast: July 31, 2009
- - Broader E2.0 Horizons
- - E2.0 Blogcast: July 17, 2009
- - It’s About Expectations and Trust
- - E2.0 Blogcast: July 14, 2009
- - 2.0 is von Hippel Thinking
- - Knowledge Must Be Applied
- - Adoption Can’t Be Driven
- - Zappos: A 2.0 Company
- - Reinventing Silos
- - Le Petit Chaperon Rouge
- - Bone Up on Biology…and Math
- - Enterprise 2.0 Isn’t a Checklist
- - Knowledge Doesn’t Want to BE Managed
- - Socialprise: The Organizational Design Revolution
- - Deep Thinking Around Search
- - Not To Seem Unappreciative
- - Microsoft Announces Plans for New FAST Products
- - And So, It Begins: FASTforward ‘09
- - More Apocalyptic Signs
- - 2.0: The Personal Apocalypse
- - What He Said
- - Transparent and Explicit
- - Enterprise 2.0 Conference, Social Networking Alert
- - Social Connection Payouts!
- - The New Natives
- - The Voice of the Revolution
- - Better Shift: The Attraction Economy
- - Conference 2.0
- - Broken Bat Channel
- - Advertising: Relic of Inefficiency
- - Market-ing is Considering Conversations
- - Review: Why Buy the Cow?
- - The Offer: Part 2, Industry Responds
- - The Offer: Part 1, FAST Responds
- - Critical Voice: Jon Husband
- - Facilitating Networking
- - Facebook as a Corporate Portal Platform?
- - John Hagel: The Web 2.0 vs SOA Chasm
- - Advertising + Social Networking = New Equation
- - Social Trend: Getting Real
- - American Airlines Should Focus on Transportation
- - Who is Rob Koplowitz?
- - A Pan, a Pick and a Strong Discovery Spirit
- - Et tu SAP and Oracle?
- - Inside Look at Intranets
- - Ask.com Turns Up the Heat
- - Reading AP Wire to Write New York Times Feature Stories
- - Think Supply Chain or Demand Chain
- - Crossing the Chasm
- - Age of Aquarius
- - Business Model 2.0: The Customer is King
- - Relative ROI
- - 2.0 Frees Connections
- - Enterprise 2.0 and the Wikipedia Battle
- - Death to the Zombies
- - IT Clueless
- - The Philosophy of Enterprise 2.0
- - It’s Emergent…
- - KM Nerves Are Raw
- - Not All 2.0 Design Opinions Are Equal
- - Coincidence? You Decide
- - Content 2.0
- - If Cisco Talks, Does A Tree Fall in the Forest?
- - Experience Design 2.0
- - What Does Gartner Know About 2.0?
- - Complexity Happens
- - Perspective: Productivity Paradox
- - Application Development 2.0
- - Innovation is a Human Ability





